What to Buy from Commodity, the Gender-Neutral Beauty Company Sephora Customers Love
#StyleYourCommodity by @jilljiujiuliu who features her favourite Commodity candle… Commodity Book which has a 60-hour burn (and complimentary shipping across 30 countries through New Year?s Day!) Link in bio! #commodityhome
A post shared by Commodity (@commodityfragrances) on Dec 29, 2017 at 5:20am PST
In the beauty world, stereotypically gendered anything is on its way out, as is stereotypical marketing. (Heck, brands like Deciem have eschewed any kind of marketing and are still killing the game). A love of minimalist packaging is most definitely in (and has been for a while). As is affordability, for obvious reasons. So, color us unsurprised that Commodity, which began as a gender-neutral, minimalist-leaning, relatively affordable luxury fragrance line and recently expanded to include candles and soaps, has achieved cult-favorite status. ?In a world where everything can be had, the most precious commodity is who you are,? reads the brand?s mission statement. Commodity?s co-creaters, Konstantin Glasmacher and Ash Huzenlaub, don?t want to tell people what to wear or in any way dilute their personalities. ?We want to take what we think smells amazing, put it out there and let people decide for themselves if they want to use it,? Huzenlaub told Fashionista in a recent interview.
#StyleYourCommodity by @ohuprettythings featuring Commodity?s Platinum Collection. #ingoodcompany #indiebrands #indiebrand #indiebeauty #commodityfragrances
A post shared by Commodity...
Fuente de la noticia:
thefashionspot-beauty
URL de la Fuente:
http://www.thefashionspot.com/beauty/
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