Well, nothing stays sacred in the beauty industry for long especially if E.L.F. Cosmetics has anything to say about it. E.L.F. just shared a sneak peek of a Tarte Maracuja Juicy Lip Balm dupe on their Instagram. It appears to be a click up lipgloss, lipstick, or lip balm that’s obviously going to be some sort of dupe for the very popular Maracuja Juicy Lip Balms. We can’t say we didn’t see it coming considering NYX just dropped Fat Oil Slick Click Vegan Lip Balm! Are you surprised NYX beat E.L.F. to the punch" Because I know I am. Now I’m waiting for the rest of the drugstore world to catch on with this trend as I’m all about Tarte’s formula. I liked the NYX ones but Tarte still reigns supreme for me. Will E.L.F.’s version do the most for less" Spring 2024 Makeup Collections are slowly trickling in but E.L.F. already has two highly viral products on their hands already for the season in the form of Camo Hydrating CC Cream and Camo Blush. Camo Blush is a big old nod to Rare Beauty’s viral sensation Soft Pinch Blush and Camo Hydrating CC Cream is def an It Cosmetics dupe. I liked the CC Cream. It’s pigmented, very light, and lightly hydrating. I’m not a fan of the Camo Liquid Blush though! I have a review upcoming shortly which explains why. Stay tuned! E.L.F. can be a hit or miss experience for me sometimes.
I do have high hopes for this new Tarte Maracuja Juicy Lip Balm dupe they have upcomi...