When it comes to wearing foundation, I have one thought and one thought only: don’t. I lament its obvious texture and uniform coverage, and how it can actually make your skin appear dull, one-note and drab. So when I heard I about Tarte’s Shape Tape Cloud Coverage Foundation, a new skincare-foundation hybrid promising “dreamy-looking skin,” I knew I was the ideal cynic to give it a stern vetting.
Tarte’s a magnificent, female-founded/powered brand that was doing the whole no-nasties thing about twenty years before anyone else knew about nasties. It’s anchored by the cult-classic Shape Tape franchise, including the Shape Tape Contour Concealer and Glow Wand, which are fabulous for covering dark circles and adding dewy dimension to skin. They’re the kind of iconic products that inspire caps on how many you can purchase at once. But truth be told, my early-thirties skin and Tarte’s original Shape Tape Foundation don’t play well together: My complexion tends to be on the dry side, and the formula is too full-coverage for my liking. It looks like capital F Foundation on me, which belies my lazy, devil-may-care style. Our mission at STYLECASTER is to bring style to the people, and we only feature products we think you?ll love as much as we do. QVC is a STYLECASTER sponsor, however, all products in this article were independently selected by our editors. Please note that if you purchase something by clicking on a link within th...