Unlike Zoomers, I fail to get excited about makeup collections and beauty as fast as I once did. For example, this morning the R.E.M. Beauty Wicked Makeup Collection preview dropped and I LOVE Wicked. I’ve seen it a dozen times and I’ll likely see it a dozen more. I know all the parts by heart, know all the songs, and you’ll likely hear me singing Popular in my shower most mornings! I think if they dropped this collection ten or more years ago I’d have been over the moon to own every single piece of it. But nowadays I find myself looking at it with a more critical eye. I asked myself if I have shades like the ones in the palette and I asked myself would I actually use the palette as the shades aren’t terribly exciting to me and they look like cooler pastels. If I created a Wicked Collection I’d love to have plenty of rich greens to represent Elphaba and soft baby pinks, roses, and golds to compliment Galinda. R.E.M. Beauty’s Wicked Collection is a lot softer than I’d go for. That being said, I question if they did release several years ago would I pass it by because I know pastels don’t look good on me or would I have grabbed it anyway because it was Wicked inspired" I think I’d probably have purchased it as a Wicked fan but as I said nowadays, I think with my head not my fan girl heart.
I think hardcore makeup junkies are still out there and I think they still get very excited about every release ...