Sephora ruined Kohl’s beauty, fragrance, and makeup department in my humblest opinion. As you may Sephora will be located inside Kohl’s starting Fall 2021. There will be 200 Kohl’s locations as of the start of the back to school season that will have a built in Sephora store with its own entrance and over 2500 square feet of space dedicated to beauty, makeup, and fragrance. This big move is in direction competition with Target’s deal to move Ulta into their stores.
I haven’t been to Kohl’s in a while now but I do tend to navigate around their website from time to time because they have a really good beauty section with a lot of cool fragrances and brands. Plus a lot of it is always on sale which makes for some interesting pick ups. I was talking to my friend the other night about Sarah Jessica Parker Lovely and she was like, “Oh I don’t know it!” and I was like, “Dude it’s lovely!” Yeah, that came out of mouth sounding dorky AF but whatevers….! Anyway, suddenly I found myself craving Sarah Jessica Parker BORN LOVELY. I wanted to blind buy it for some reason. I remember seeing it on the Kohl’s website at Christmas but never dove in. I actually like Lovely a lot even though I’m not much of a floral fan so surely a blind buy of Born Lovely wouldn’t be a great chore.
I quickly whisked my way over to the Kohl’s website only to realize the early Summer sale they had...