Remember when E.L.F. used to do that crazy comparison marketing" I remember they used to compare their blush to NARS at a fraction of the cost. I kind of miss those annoying little dupe ads. I was thinking of this because their new Prep & Blur Stick would have fit in perfectly as a comparison to Milk’s Blur Stick.
Makes you wonder why they stopped doing those adverts!
Anyway, here are 5 of the latest E.L.F. makeup thigns to get excited about this Spring.

E.L.F. Prep & Blur Stick $8

Stick everything is starting to hit the drugstore beauty world! This new budget friendly silicone-free face primer blurs the appearances of pores and fine lines while providing a smooth base for makeup to adhere to and the universally flattering nude shade give skins a soft-focused look.
E.L.F. Sunkissed Booster Drops $10

It’s Winter and getting your glow on can be hard without a ton of sun. This sunless tanner booster contain a blend of argan oil and vitamin E to keep skin hydrated while providing a buildable sun-kissed glow on your skin gradually.

E.L.F. Hydrating Booster Drops $10

Feeling dry" This lightweight booster contains vitamin E to help hydrate and plump skin in preparation for makeup!

E.L.F. Dewy Setting Mist $8

Hydrate, condition, and set your makeup with this moisturizing coconut-infused setting spray.

E.L.F. Power Glow Liquid Highlighter $6

A creamy, lightweight liquid highlighter available in three shades that contains argan oil to n...