Essence Pink Is The New Black has finally arrived in the US just in time for Spring 2024. This color-changing makeup collection is a selection of all black makeup that adjusts to your pH to create a “perfect shade of pink”. Dude, I just want the Pink Is The New Black Colour-Changing Powder Brush ($5.99) that has a color changing handle! When you hold it the handle changes from black to pink. I need this in my makeup life. I do think I’m sort of over the whole custom shade of pink courtesy my pH level but this is still a very fun and budget friendly collection if you’re needing a treat yo self kind of moment without breaking the bank!

Essence Pink Is The New Black Colour-Changing Nail Stickers $3.99

A selection of self-adhesive nail stickers that change from black to pink when they come into contact with heat.
Essence Pink Is The New Black Colour-Changing Lip & Cheek Balm $4.99

A nourishing balm for lips and gives cheeks a natural glow as it changes from black to subtle pink thanks to pH-reactive technology.

Essence Pink Is The New Black Colour-Changing Lip Tint $4.99

A super-soft, creamy black tint that changes to a stylish pink upon application!

Essence Pink Is The New Black Colour-Changing Lip Glow $4.99

A semi-transparent, pH-reactive black to pink lip balm with fine, pink shimmer particles.

Essence Pink Is The New Black Colour-Changing Powder Brush $5.99

A black soft-touch handle that turns pink as soon as it comes into cont...