Plus, why she founded a haircare brand when existing products weren?t doing the trick. 
Welcome to Vanity Affairs ? an editorial series where we document the early morning beauty routines of notable men and women.
There are some people who have an I-can?t-put-my-finger-on-it kind of glow ? a certain je ne sais quoi, if you will. You know the ones ? their hair falls just right, their skin is dewy but never shiny, and they exude confidence without being arrogant.
In the interest of public service, we?ve set about tracking these aforementioned unicorns down to find out their secrets. So far, GP has spoken to model Georgia Fowler, personal shopper Gabriel Waller, Queer Eye?s resident grooming expert Jonathan Van Ness and supermodel Rosie Huntington-Whiteley (amongst others). Today, Maeva Heim, founder of Bread Beauty Supply, takes centre stage. 
When Bread Beauty Supply launched earlier this year ? in the midst of a pandemic, no less ? it made waves both in Australia and abroad. Closer to home, Bready Beauty Supply is available direct to consumer via Breadbeautysupply.com; however, over in the States, Heim managed to get her foot in the door at Sephora before she?d even launched a product.
Heim grew up in Perth where she spent a good chunk of her teenage years working at her mum’s African hair salon. After school, she moved to Melbourne where she embarked on a career in marketing at a little company called L?Oréal (you may have heard of it"). 
The lightbulb momen...