Raise your hand if you’ve ever gotten excited over a hairbrush. We won’t wait for you to do it, because the answer is never, unless you count the time when you were five and finally found your Barbie’s long-lost plastic brush under the couch (huzzah!). But Kérastase Paris is about to change all that with the Hair Coach, an insanely high-tech hair brush that will blow your mind harder than the trash-eating floor in Disney?s Smart House.
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The L?Oréal brand partnered with Nokia-owned Withings to create the first-ever smart brush, which was unveiled at the Consumer Electronics Show (CES) in Las Vegas and proceeded to receive the International CES Innovation Award, which basically means that this brush is cooler?or weirder" Jury’s still out?than anything you?ve ever owned. Each Hair Coach brush, which has a mix of nylon and boar bristles, is equipped with a tiny microphone that records that sound of your hair as you brush it, allowing it to detect if your hair is dry, frizzy, or damaged, along with multiple sensors that analyze your brushing patterns to see if you?re causing breakage by brushing too aggressively. Photo: Kérastase
All of the data your brush collects is automatically synced via Wi-Fi or Bluetooth to a special Hair Coach app on your phone, which then uses the info (along with taking into account your local humidity, temp, and wind speed) to calculate how healthy your hair?and ...