The Tri-Therapy Lifting Serum from Neostrata launched earlier on in the year and, in skincare terms, this is a big deal. Neostrata is one of most effective skincare brands available and they very rarely launch new products. This can be frustrating for those of us who appreciate the thrill of something new from one of our favourite brands but there?s good reasons why they aren?t launching product after product in quick succession.
Back in May I attended the NeoStrata Symposium which is a conference for aesthetic industry professionals (I was one of a few beauty writers lucky enough to be invited) and while there I got a better understanding about how the brand operates and the process behind each launch. The amount of testing that each product goes through is incredible. Also, Neostrata don’t follow trends or jump on bandwagons – their products originate from advances from in a lab and not a marketing department ideas meeting. All Neostrata products have to adhere to 3 fundamental formulation pillars which are:
1.To exfoliate the surface layers and enhance skin?s turnover.

2. To be formulated at a bioavailable pH to maximise delivery of our ingredients

3. To target skin?s supportive matrix for long term results.

A big part of the presentation explained how Neostrata only use ingredients that are small enough to penetrate the skin. At times the explanation of the processes used became too scientific and complicated for me to understand. However, one point I ...