It’s been a funny old year 2020, how casual does that sound"! How very British, remarking on a year with a global pandemic as if it’s a spot of inconvenient rain… However, I note the funny year purely because today has been a reminder of little milestones that add the punctuation to my life and work in the beauty world. Jo Malone events are definitely a little marker as I go through the year, the Spring launches, the big September launch (this one) and of course the Christmas reveal. Nobody does an event like Jo Malone do, they are really magical and whilst they’re of course not an essential – they are an absolute joy and a missed part of life as a result of the current circumstances.

Post features product provided as PR sample.
Which is why today’s Zoom event to launch the two new fragrances that make up the Jo Malone Lost In Wonder collection felt like a little piece of that life. In a positive way. Sure, I was sat at my desk but listening to the team tell us about the fragrance and taking part in a little crafty activity to create my own little DIY Lotus Flower. It felt like a moment of escape and helped bring the fragrances to life.

So enough with the emotive nostalgia, and back to the fragrances. For this collection there is a duo of scents. For the first time combining a classic cologne and a cologne intense (the black bottle). As the name implies the cologne intense are the headier of the fragrances and often ten...