ImaxTree
The last thing I needed in my life was a new hair product to add to my already-packed repertoire (heat protectant, oil, another oil, smoothing milk, sea salt spray, and mousse every time I wash my hair, which to be fair is not all that often), and yet here I am, having formed an emotional bond to OUAI Texturizing Hair Spray ($26) so strong that I’m already anxious about when I’ll have to stock up again. Go figure.
I’ve tried and “liked” a vast selection of texturizing sprays and creams and powders and all those sorts of things, but had yet to find one I really, truly loved. Felt loyal to, even. I have the kind of hair that requires an artificial shot of texture to look good?it’s incredibly fine, a bit wavy, and tends toward a flat, soft, shiny lankness from the roots to the midlengths and turns dry and frazzled at its very split ends?so I take that stuff seriously. And of all the good and even great formulas I’ve tried, this one is the best. I’m calling it. Let me tell you why.
Firstly, don’t let the name deceive you: This is not a hairspray. It is a hair spray, insofar as it’s something you spray on your hair, but a hairspray it is not. The effect is not sticky, crunchy, or stiff, and it’s not meant to set a style like hairspray is. It has more hold than a dry shampoo, but sprayed liberally onto unwashed, lackluster hair (like mine so frequently is, TBH), it absorbs oil and freshens things up with a...