Describe the brand in five words.Independent. Colour. Fresh. Clean. Young.
What is it"'An alcohol free, skin-balancing toner formulated with the powerful antioxidant CoQ-10. The hydrating and refreshing mixture helps close pores and balance the skin's pH level using Aloe Vera and Hyaluronic Acid. '
This is a traditional 'toner'. 
Who is it for"Everyone, especially 'normal to dry' skin types.
What?s in it"Purified water (aqua), Aloe Barbadensis, Coenzyme Q10, Hyaluronic Acid, Anthemis Nobilis (Chamomile), Salvia Officinalis (Sage), Carica Papaya Leaf Extract, Cucums Sativus (Cucumber) Extract, Citrus Aurantium Flower Oil, Phenoxyethanol and Ethylhexylglycerin (both derived from natural sources)
What's not in it"alcohol, acids, parabens etcIndie Lee's entire ethos is based around 'clean' ingredients, more info here: indielee.com/ingredients-to-avoid Possibly acne/allergy/troubling for some ingredients"Citrus potentially, but it's unlikely unless you know you have an allergy.
Natural" Organic" Man made" Vegan"A mixture. Natural is the safest word to use.
Tested on animals/sold in territories that advocate testing"No/No
How does it smell"Clean and fresh.
How does it feel on the skin"/Absorption rate"Like silk but without the silicone after-feel. Skin is softer after applying.
How do you use it"/Where to use in your routine"After cleansing or after acids.I tend to use it in the mornings if I do...