Why is it that tiny sized treats taste all the sweeter" Why are mini things all the more covetable than their regular counterparts" Is it because their nostalgic references remind us of our youth, or simply because their reduced size leaves room for even more impractical additions to our handbags" With clutches getting smaller, and our oversized bags often being replaced with more practical cross-body numbers, it's no surprise that cosmetics are following the same trend. New British brand Bagsy have created a whole line of cosmetics based cornering the mini market, while Benefit are as well known for their tiny sizes than they are their full-sized products (giving away previews with magazines is a sure fire way to generate much enthusiasm around a new launch.) Even Real Techniques, Bobbi Brown and Makeup Revolution have launched cosmetics brushes in tiny sizes, knowing we're likely to buy the original versions too. So why are we so obsessed with mini things" Here are the five reasons that I can't get enough, and why the fascination won't be ending soon...
1. THEY'RE A GREAT WAY TO TEST-RUN 
If you're not ready to make an investment in a full-sized product, then a mini is a great alternative that allows you to test-run its performance. Benefit are one of the best brands for offering up sample sizes as a way of hooking you in, while the aisles of Boots are overflowing with mini versions of some firm favourites. It doesn't feel so much of an investm...