Beloved by celebrities, makeup artists, and beauty fanatics around the world, Luscious Cosmetics is gearing up for the American market. Born of the rich beauty traditions of South Asia and headquartered in Dubai, Luscious Cosmetics are cruelty-free, vegan, and formulated for long lasting, vibrant color results that survive any climate. With a brand philosophy focused on creating luxurious formulas and glamorous packaging, but with budget- friendly price, their products appeal to makeup lovers from every background, while they continue to stay ahead of the curve with new and dynamic product launches. Hugely successful since its inception in 2007, Luscious Cosmetics now spans three continents and is not stopping there, with an aim to be the go-to brand for modern, global beauty. Created by entrepreneur Mehrbano Sethi, Luscious Cosmetics offers a fresh, multicultural, global perspective on beauty. Passionate about makeup since childhood, Mehrbano found herself unable to find richly pigmented lipsticks to suit her South Asian complexion at drugstores while studying at Boston University. After years of experimenting with mixing her own cosmetics to find the perfect formula and engaging in tireless research, she set out to build a brand that met high quality standards at an affordable price point and The post Dubai’s Hottest Vegan Beauty Brand, Luscious Cosmetics, Launches in US appeared first on Hello Miss Niki.

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