Are Community Created Brands The Way Forward" Introducing Boot's NEW YourGoodSkin (Created With 2000 Women)
There's no doubt that the beauty industry is becoming increasingly hard to navigate. With so much choice, so many brands and so many ridiculous claims its hard to know where to look and what to buy - and which products will really target those concerns we have now and in the future. Over the last fifty years we've seen brands dictate to women what they should be concerned about, in order to help 'fix' those issues with a very lovely (and expensive) face cream - but the tide is starting to turn, consumers are becoming increasingly savvy and we're all learning that our imperfections make us. There's no need to 'fix' that blemish, wrinkle or age spot unless we want to; it's far more important to have a radiant, plump and healthy looking complexion, no matter our age. Thanks to the plethora of information now available online, we're all making better choices and understanding that we don't need to buy into a whole skincare range and that our skin doesn't remain the same every day of the year; more of us are investing in a portfolio of reliable and effective products that deliver exactly what we want, when we need it.
With this movement comes the inevitable launch of a community created skincare line that's set to shake up the industry. YourGoodSkin has been created by the Boots labs and is the first completely new 'own brand' in over twenty years to hit their shelves; with over 20 products to choose from (and more to come in 2017 and 2018,) this range has been designed to app...
Fuente de la noticia:
londonbeautyqueen
URL de la Fuente:
http://www.londonbeautyqueen.com/
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